Cocktail, a nightlife resourcing system built to maximize the nightlife industry, utilizes the most effective methods to deliver content. Here are some key software features integrated into Cocktail:
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Advertising
- Area-specific advertising opportunities throughout the system
- Introduce your services to potential clients and communicate the benefits of advertising online to a target market
- Provide advertising rates and pricing for download
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Area
- Expand your site to include various sub areas within your main area.
- Provide an organized directory of establishments based on area
- Deliver targeted, relevant content and advertising
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Bartenders
- Create area bartender profiles
- Members can rate profiles for weekly ranking
- Link bartender profiles with establishments
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Contact
- Provide contact information for potential clients
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Contests
- Involve your members by running exclusive contests
- Increase repeat traffic and referrals
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Djs
- Create area DJ profiles
- Members can rate profiles for weekly ranking
- Link DJ profiles with establishments
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Establishments
- Organize an unlimited number of establishments in your area
- Categorize establishments by bars, clubs, restaurants, and venues
- Members can rate establishments for weekly ranking
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Events
- Organize an unlimited number of upcoming events in your area
- Showcase featured events, include details and flyers
- Add weekly reoccurring events at area establishments
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Hot Spots
- Provide members with a nightly list of area Hot Spots
- Cocktail recalculates Hot Spots weekly from votes cast by members
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Members
- Create and share a personal profile
- Vote and rank establishments, bands, DJs and bartenders
- Post reviews and comments throughout the Cocktail system
- Assemble a photo album from photos within the Cocktail system
- Create a members network with "friends lists"
- Members can send messages within Cocktail to "friends"
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Menus
- Post menus from area restaurants, searchable by cuisine
- Link menus to restaurants within the Cocktail system
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News
- Create an extensive resource of area nightlife industry news
- Offer exclusive reviews of area establishments and events
- Highlight news and developments within your business
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Photos
- Post photo albums from area establishments and events
- Have photographers notify subjects that their photos will be posted on your site
- Consistently posting timely photo albums is proven to increase repeat and referral traffic
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Polls
- Post poll questions for members to weigh in on
- Utilize polls to get a feel for nightlife trends in your area or request input on future developments
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Ratings
- Allow members to rate establishments, bands, DJs and bartenders within your Cocktail system
- Ratings provide an unbiased source for visitors to gauge the establishments, bands, DJs and bartenders in your area that are the most popular
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Reviews
- Allow members to post reviews of establishments, bands, DJs and bartenders within your Cocktail system
- Reviews are a great way to allow your members to provide unbiased opinions and feedback
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Search
- Cocktail incorporates several search utilities to allow members and visitors to quickly find what they're after
- A quick search is provided in the main menu of every page, which returns relevant establishments, events and photo albums
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Top 5
- Cocktail allows members to rank establishments, bands, DJs and bartenders
- On a weekly basis, Cocktail will re-calculate each Top 5 list, which are then featured on the home page
- Top 5 lists provide a quick, easy way for members and visitors to follow and/or create nightlife trends in your area
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Videos
- Showcase videos of your larger area establishments
- Videos allow members and visitors to clearly see the environment and atmosphere of area establishments
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