No. Franchises have to pay franchisors a percentage of profits. Network members keep 100% of the profit they make. However we are similar in the fact they operate under a common name and benefit for each other’s successes.

As a member of The Nightlife Network you will have premium hosting through Rock Solid Internet, a Network partner.

Cocktail is maintained by a content management system that was built with an average Internet user in mind. Basically, if you can fill out a form, you can use Cocktail.

Yes. However, we recommend you register a .com or .net domain that includes your area name in addition to the word "nightlife" (e.g. carolinanightlife.com, iowanightlife.com) or at least an additional word that is nightlife related.

The pros: a direct effect on regional nightlife trends, extensive networking with the nightlife industry and VIP treatment. The cons: keeping up with demand and suddenly finding you have a lot more friends than you thought you had.

Cocktail advertising is setup to exclusively serve only nightlife industry advertisements. By only showing relevant advertising, clients are assured they are hitting their target market.

The demographic that will utilize Cocktail as a nightlife resource will range between 18 and 35. This demographic consists of college students, recent college graduates and young professionals, all with disposable income and interests that fuel the nightlife scene.

Since information is free, loading your site with content will only take time. However, securing steady advertising will require knowledge of your area's nightlife industry and the ability to convince owners that advertising with you is in their best interest.

An average, suggested timeframe is at least 20-30 hours per week. However, the more time you spend maintaining Cocktail, the most return you will see on your investment. Considering that a chunk of the work will be going out and being a part of the nightlife scene, that portion can hardly be considered work.

Cocktail can be maintained and updated by a single user. As your business grows, you will need photographers and some additional staff. However, for the most part, a single person with ambition and a little free time is enough.

Not necessarily. Remember: this is a fun industry. Most services that will require additional staff can be paid for with free cover and free drinks at area establishments. It should be fairly easy for you to find people in your area that will help out for free in return for a few perks usually reserved for VIP.